Active field researchers and award-winning teachers, Hoyer and MacInnis provide a broad conceptual model of consumer behavior to help student to see how all chapter topics tie together. The text also offers a strong marketing perspective, focusing on the implications of consumer behavior research for marketers.A casebook featuring approximately 16-20 consumer behavior cases can be packaged with new copies of the Third Edition, providing students a chance to practice applying what they learn.
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Active field researchers and award-winning teachers, Hoyer and MacInnis provide a broad conceptual model of consumer behavior to help student to see how all chapter topics tie together. The text also offers a strong marketing perspective, focusing on the implications of consumer behavior research for marketers.A casebook featuring approximately 16-20 consumer behavior cases can be packaged with new copies of the Third Edition, providing students a chance to practice applying what they learn.
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Add this copy of Consumer Behavior to cart. $25.14, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2004 by Houghton Mifflin Company.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1550grams, ISBN: 9780618264827.
Add this copy of Consumer Behavior to cart. $25.14, poor condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2004 by Houghton Mifflin Company.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Book contains pen markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1550grams, ISBN: 9780618264827.
Add this copy of Consumer Behavior to cart. $4.73, like new condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2003 by Houghton Mifflin College Div.
Add this copy of Consumer Behavior to cart. $5.50, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2003 by Houghton Mifflin.
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Seller's Description:
Good Condition. Shelf and corner wear to cover with book store stickers. Highlighting to text, binding is solid. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0618264825. ISBN/EAN: 9780618264827. Pictures of this item not already displayed here available upon request. Inventory No: 1561031137.
Add this copy of Consumer Behavior to cart. $14.34, good condition, Sold by Phatpocket Limited rated 5.0 out of 5 stars, ships from Waltham Abbey, ESSEX, UNITED KINGDOM, published 2003 by Houghton Mifflin.
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Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
Add this copy of Consumer Behavior to cart. $64.14, new condition, Sold by Just one more Chapter rated 4.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 2003 by Houghton Mifflin College Div.
Add this copy of Consumer Behavior to cart. $98.50, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from San Diego, CA, UNITED STATES, published 2003 by Houghton Mifflin College Div.
