This text features cases and boxed extracts about real institutions, a strategic orientation reinforced by flowcharts and graphics and coverage of every aspect of running a retail operation, including international retailing. This edition introduces a four-colour design and revisions to the text, providing a visual, reality-based, up-to-date treatment of retailing practices. New material includes: boxed extracts on international retailing, on retailing in action, and on ethics in retailing; and coverage of green marketing, ...
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This text features cases and boxed extracts about real institutions, a strategic orientation reinforced by flowcharts and graphics and coverage of every aspect of running a retail operation, including international retailing. This edition introduces a four-colour design and revisions to the text, providing a visual, reality-based, up-to-date treatment of retailing practices. New material includes: boxed extracts on international retailing, on retailing in action, and on ethics in retailing; and coverage of green marketing, relationship marketing, total quality, retail information systems, and the latest computerization trends in retailing. management.
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Add this copy of Retail Management: a Strategic Approach to cart. $69.86, new condition, Sold by Just one more Chapter rated 4.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 1995 by Prentice Hall.
Add this copy of Retail Management 13e to cart. $91.60, new condition, Sold by Educational Media Centre rated 4.0 out of 5 stars, ships from New Delhi, DELHI, INDIA.
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