This resource offers a comprehensive framework for strategic planning and outlines a structured approach to identifying, understanding, and solving marketing problems. For business students, this book is an essential tool for understanding the logic and the key aspects of the marketing process. For managers and consultants, it presents a conceptual framework that will help develop a strategy for day-to-day decisions.
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This resource offers a comprehensive framework for strategic planning and outlines a structured approach to identifying, understanding, and solving marketing problems. For business students, this book is an essential tool for understanding the logic and the key aspects of the marketing process. For managers and consultants, it presents a conceptual framework that will help develop a strategy for day-to-day decisions.
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Add this copy of Strategic Marketing Management to cart. $16.00, fair condition, Sold by Gardner's Used Books rated 5.0 out of 5 stars, ships from Tulsa, OK, UNITED STATES, published 2018 by Cerebellum Press.
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Fair. PLEASE READ DESCRIPTION. Acceptable grading for this softcover copy is due to highlighting found throughout the text. This is a reading copy with no obscured text and no loose or missing pages. Other signs of wear include some light creasing on several pages, scuffing on the wraps, staining on textblock edges, and edgewear. Tulsa's best used bookstore. Located on South Mingo Road since 1991. No-hassle return policy if not completely satisfied.
Add this copy of Strategic Marketing Management to cart. $41.08, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2018 by Cerebellum Press.
Add this copy of Strategic Marketing Management, 9th Edition to cart. $44.70, good condition, Sold by Book Words rated 5.0 out of 5 stars, ships from Midland Park, NJ, UNITED STATES, published 2018 by Cerebellum Press.
Add this copy of Strategic Marketing Management, 9th Edition to cart. $45.69, good condition, Sold by TEXTSHUB rated 5.0 out of 5 stars, ships from Franklin Lakes, NJ, UNITED STATES, published 2018 by Cerebellum Press.
Add this copy of Strategic Marketing Management to cart. $66.17, new condition, Sold by Just one more Chapter rated 4.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 2018 by Cerebellum Press.
Add this copy of Strategic Marketing Management to cart. $68.38, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2018 by Cerebellum Press.
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New. Trade paperback (US). Glued binding. 296 p. Contains: Unspecified, Illustrations, color. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.