This edition of Market Segmentation includes the key elements that made the first edition the resource for marketing professionals. Its state-of-the-art demographic and psychographic segmentation techniques and case studies are completely updated to reflect the latest data and applications. This expanded edition also covers international market segmentation and database marketing/single source data to help analyze market opportunities. Topics include: the pre-segmented market; physical attributes; statistical software; ...
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This edition of Market Segmentation includes the key elements that made the first edition the resource for marketing professionals. Its state-of-the-art demographic and psychographic segmentation techniques and case studies are completely updated to reflect the latest data and applications. This expanded edition also covers international market segmentation and database marketing/single source data to help analyze market opportunities. Topics include: the pre-segmented market; physical attributes; statistical software; segmentation resources; developing global market strategies.
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Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $1.76, good condition, Sold by Goodwill of Colorado rated 5.0 out of 5 stars, ships from COLORADO SPRINGS, CO, UNITED STATES, published 1993 by Probus Pub Co.
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Good. All pages and cover are intact. Dust jacket included if applicable though it may be missing on hardcover editions. Spine and cover may show minor signs of wear including scuff marks curls or bends to corners as well as cosmetic blemishes including stickers. Pages may contain limited notes or highlighting. From the library of labels may be present. Shrink wrap dust covers or boxed set packaging may be missing. Bundled media e.g. CDs DVDs access codes may not be included.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $3.17, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1994 by Probus Pub Co.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $3.17, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1994 by Probus Pub Co.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $3.17, fair condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1994 by Probus Pub Co.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $3.90, good condition, Sold by The Happy Book Stack rated 5.0 out of 5 stars, ships from Bell Buckle, TN, UNITED STATES, published 1993 by Probus Pub Co.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $17.49, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1993 by Probus Pub Co.
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Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $31.02, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1993 by Probus Pub Co.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $56.81, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1993 by Probus Pub Co.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $60.22, new condition, Sold by Just one more Chapter rated 4.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 1993 by Probus Pub Co.
Add this copy of Market Segmentation: Using Demographics, Psychographics to cart. $98.50, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from San Diego, CA, UNITED STATES, published 1993 by Probus Pub Co.