Research in Models, Theory, and Methods by Kent B. Monroe takes readers on a deep dive into the analytical frameworks and methodologies that have shaped modern pricing strategies. This volume in the Legend in Marketing series highlights Monroe's innovative approach to integrating theoretical models with practical applications, offering a fresh perspective on consumer behavior and price optimization. From understanding the psychological dynamics of pricing to leveraging data-driven methodologies for better decision ...
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Research in Models, Theory, and Methods by Kent B. Monroe takes readers on a deep dive into the analytical frameworks and methodologies that have shaped modern pricing strategies. This volume in the Legend in Marketing series highlights Monroe's innovative approach to integrating theoretical models with practical applications, offering a fresh perspective on consumer behavior and price optimization. From understanding the psychological dynamics of pricing to leveraging data-driven methodologies for better decision-making, Monroe presents a comprehensive toolkit for scholars and practitioners alike. Through carefully selected studies and original contributions, this book bridges the gap between theory and practice, helping readers navigate the complexities of price setting in an ever-changing market landscape. Whether you are a marketing professional, academic researcher, or student eager to explore advanced marketing theories, this book provides the insights needed to excel in the field. Packed with groundbreaking ideas and timeless concepts, Research in Models, Theory, and Methods is an essential read for those aiming to stay ahead in the competitive world of marketing."
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Add this copy of Models, Theory, and Methods (Legend in Marketing) to cart. $62.07, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2024 by Vibrant Publishers.
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Fine. Trade paperback (US). Glued binding. 312 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Models, Theory, and Methods to cart. $85.62, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2024 by Vibrant Publishers.
Add this copy of Models, Theory, and Methods to cart. $87.16, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2024 by Vibrant Publishers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Trade paperback (US). Glued binding. 312 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
